We recently published this post on our blog and I thought it was so awesome that I had to share it: Back-To-School Marketing Strategies To Start Your Yearbook Sales Early.
It talks about a few strategies and tactics you should use at the beginning of the year to promote your yearbook (because “have a sale to increase the likelihood that someone will buy” doesn’t always work). It’s really worth a read, but, if you don’t have time, here’s a tip from the post:
A killer sale is pretty enticing, but some people are more of a wait-and-see type. That means you’ll need to use other tactics to get them interested in the yearbook, like peer pressure and social proof. So, after you make your first huge chunk of sales, start working your sales numbers into your yearbook marketing. It’s hard to ignore the crowd.
Need help getting your yearbook marketing started this year? Log into TreeRing and check out the free tools in your Marketing Toolbox.
- How To Add Your School Roster. Enjoy licking envelopes and standing in the hallways trying to sell copies of your school yearbook? Us neither. Watch this video to learn how you can invite your school's parents and students to join the TreeRing community and make selling your yearbook a whole lot easier.
- Custom Flyers To Download or Print. Not interested in emailing your community? That’s cool; we get it. Try our flyers instead. This article walks you through where to find them, how to customize them, and how to order them (if you’re looking for us to do the printing for you)